Feeder calf marketing – Using data and genetics brand adds value

Feeder calf marketing – Using data and genetics brand adds value

PETER SCHARPE

Minnesota Farm Guide

When the time comes to sell feeder calves, for many cow/calf producers it can be difficult to ensure they are getting the best price. Breeders who work toward producing high quality calves and have the genetics that will perform well in the feedlots can have a hard time proving their calves’ worth to the buyers. A seed stock grower in Kimball recognized this challenge among marketing feeder calves. In 1996, Tim Schiefelbein, of Schiefelbein Farms, started a calf buyback program.

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