BeefTalk: The Goal is $1,000 Per Cow Exposed, Including Market Beef
Kris Ringwall, Beef Specialist, NDSU Extension Service
At the Dickinson Research Extension Center, a goal of $1,000 of income from every cow exposed was set. This income goal includes the calf and the market beef that a cow herd generates. If a cow does not sell a calf valued at more than $1,000, the cow or heifer is sold with the same expectation of $1,000 or more generated as market beef.