Beef Advocacy Program Recruits FFA Members to Engage with Consumers
Oklahoma Farm Report
Consumers have a lot of questions about where their food comes from, meat in particular and beef especially. One program is targeting FFA members to take a larger role in agricultural advocacy. At this year’s National FFA Convention and Expo in Louisville, Kentucky, National Cattlemen’s Beef Association spokesperson Daren Williams was recruiting FFA members to go through the Masters of Beef Advocacy (MBA) program.