Analyst says quality focus is increasingly important

Analyst says quality focus is increasingly important

By Troy Smith

What is it that pays cattle feeders most? Is it finished weight or carcass merit? It’s been hard for most cattle feeders to ignore the call for more pounds of beef. They have responded to market signals by feeding cattle to heavier weights. According to Cattle-Fax Executive Vice President Randy Blach, the industry has seen carcass weights increase by 12 pounds, on average, during each of the last two years.

Speaking to cattle feeders gathered for the recent Feeding Quality Forum, in North Platte, Nebraska, the Denver-based market analyst said weight has been the primary driver of marketing decisions. Quality grade has been a secondary target with yield grade a distant third. But a change is coming.


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