Don’t Bet Against A Beef Producer!
Do you ever stop and think about the type of fortitude and character necessary to succeed in the beef business? It’s isn’t likely anyone involved in our business will be called upon to make a prime time NFL appearance on Sunday in a fourth quarter goal line stand to save the game. Or, go head to head with Tiger Woods in a playoff to take home millions of dollars. Or race up a mountain against Lance Armstrong. But every single day, beef producers are digging deep to find an inner strength the average person simply does not possess-and the payoff is for a lot less money!